See Santa and Shop Local at the Winter Market of NWA
Black Friday doesn’t have to mean camping outside at 3 a.m. This year, skip the chaos and head to the Winter Market of NWA instead, where small businesses, Santa photos, and holiday spirit collide.

Running November 28–29, this festive marketplace transforms Black Friday and Small Business Saturday into something worth leaving the house for. Free admission, free parking, and zero trampling incidents? Sold.
📅 Friday, November 28, 4:00 PM- 9:00 PM | Saturday, November 29, 10:00 AM- 7:00 PM
📍 Benton County Fairgrounds
✨ Free Admission | Free Parking
🔗More info
Two Days of Holiday Fun
The Winter Market kicks off Friday, November 28 from 4:00 PM to 9:00 PM, then comes back even bigger on Saturday, November 29 from 10:00 AM to 7:00 PM.
Local vendors will be set up with everything from handmade ornaments to artisan goodies—the kind of gifts that actually feel thoughtful instead of panic-bought. You know, the stuff that makes people say “Wait, where did you find this?” instead of “Oh… thanks.”
Lights, Nativity, and Santa Sightings
Beyond the shopping, there’s plenty to keep the whole crew entertained. A live nativity scene brings a nostalgic, wholesome touch to the evening (yes, real animals), while twinkling Christmas light displays set the mood better than any Spotify holiday playlist ever could.
And of course, Santa will be on-site for photos (we know your holiday card needs content!). Bring the kids, bring the dog, bring your awkward sweater. He’s seen worse.

Support Local This Holiday Season
The Winter Market gives you a chance to support homegrown businesses.
Plus, it’s free. Did we mention it’s free? Because it’s free.
So grab your people, charge your phone for photo ops, and make this the year you trade door-buster deals for a dose of holiday charm. The Winter Market of NWA is ready when you are.





