Northwest Arkansas Hispanic Heritage Festival Fills Luther George Park with Music and Food
Your region is about to get a soundtrack, and you have a spot in the middle of it. Families from all over are making the same plan, and the plan involves a park and people you have not met yet. Clear your calendar. This is a gathering meant to be shared.
THE DEETS
📅 Saturday, October 10, 2026
🕛 12 PM to 5 PM
📍 Luther George Park, 300 Park Street, Springdale, AR
🎟️ Free and open to the public
🔗 More info | Booths and sponsorships are available. Email [email protected] for details.
Turn Up the Volume
You can catch cumbia, technobanda, merengue, and more from La Cumbia de mi Gente, and salsa, merengue, cumbia, and bachata classics from Orquesta Afinke. DJ Talizman, billed as “El DJ de la Raza,” is on the lineup as well.
You will also find traditional dance performances on the schedule, and Ritmo de Colombia and Estampas de mi Tierra are on the lineup too.
Come Hungry
Food trucks serve dishes inspired by Hispanic traditions. Bring your appetite and eat your way around the park.
Look Closer
Exhibitions give you a chance to explore Hispanic traditions and art up close.
Room for Everyone
Family-friendly activities and experiences are set up for all ages, so you can bring the kids along or come with friends. The festival is open to all backgrounds.
A Festival with Roots
The festival launched in 2013 and returns for its 14th annual edition as one of Northwest Arkansas’ signature cultural events. When you arrive, you join families, local businesses, artists, and community organizations who come together to celebrate the traditions and lasting contributions of the Hispanic community across the region.
Bring a Neighbor
The festival’s tagline, “Celebrating heritage, bringing NWA together,” sums up the day. Invite someone who has never been, and let the park do the introductions.
