Rev Your Engines for Snowball Run ’26
Snowball Run ’26 returns to Northwest Arkansas for two days of driving some of the best roads in Arkansas and Missouri. The rally-style event brings together car enthusiasts for scenic routes, upscale stays, and group meals that make this more than just another weekend drive.
THE DEETS
📅 Saturday, January 31, 2026 – Sunday, February 1, 2026, 9 AM to 3 AM | Kickoff event: Friday, January 30, 2026
📍 Landers Toyota NWA, 411 S Metro Pkwy, Rogers, AR, United States, Arkansas | Kick off event: Top Golf
🎟️ $1,999 per team
Kickoff at Top Golf
The weekend starts on Friday, January 30th with an evening event at Top Golf (3919 S JB Hunt Dr, Rogers, AR 72758). Meet your fellow drivers, grab some food and drinks, and get ready for the road ahead.
What to Expect at Snowball Run
Saturday brings the main drive with a route through the region’s best roads with pre-planned stops for fuel, meals, sightseeing, and other points of interest. Lunch happens at Big Cedar Lodge, then you’ll head to the Hotel Vandivort in Springfield, Missouri for the night. Dinner is at Flame Steakhouse before calling it a day. Sunday morning includes breakfast at the hotel, then it’s back to Northwest Arkansas for a finale lunch at Marque Collection Suites.
What’s Included in Your Entry
The $1,999 team entry covers both drivers and includes four-star hotel accommodations, all group meals, and Snowball Run gear. You’ll get a bespoke vehicle sticker kit, commemorative framed event poster, two event t-shirts, two ER x Marque Collection Suites sweatshirts, an exclusive gift bag, access to the official ER x Rock City Kicks Snowball Run Spotify playlist, and complete media coverage from BLK ELK Media and RG Media.
Ready to Roll
Teams can register now through the link above. Grab your co-driver and get ready for two days on some of the best roads in the region.
