Sweet Paris Crêperie Opens Its First Arkansas Location in Rogers
There’s a new café in Rogers that’s worth rearranging your week for. Sweet Paris Crêperie & Café just landed in town, bringing made-to-order crêpes, handcrafted lattes, and a Parisian café atmosphere that fits just as well on a Tuesday afternoon as it does on a Saturday brunch run.
THE DEETS
📅 Grand Opening Celebration: Thursday, May 29, 2026 | 10 :00 AM – 2:00 PM
📍 Pinnacle Hills Promenade, 2203 Promenade Blvd., Space 8105, Rogers, AR 72758
🎟️ Free to attend; Sweet Passport loyalty members receive 15% off their entire tab
🕐 Regular hours: Sun–Thu 8:00 AM–9:00 PM | Fri–Sat 8:00 AM–10:00 PM
🔗 More info | Follow them on Facebook for updates
From Houston’s Rice Village to Rogers
Sweet Paris started in Houston’s Rice Village in 2012, when founders Ivan and Allison Chavez set out to bring the art of eating crêpes back into the spotlight. The brand has been expanding across Texas, Florida, Minnesota, Arizona, and Mexico, with Nashville joining the lineup late last year. Rogers is their first Arkansas location, and the team behind it has deep local roots. Owners Michael and Melissa Aaron spent more than 30 years running multiple Sonic Drive-In locations in the area before making the jump to new restaurant concepts.
“From the moment we experienced Sweet Paris, we were drawn to the ambiance, the quality of the food and the leadership behind the brand,” Michael Aaron said. “We’re excited to introduce something new and special to the Rogers community.”
More Than a Crêpe
The menu goes well beyond dessert. You’ll find sweet and savory crêpe options alongside waffles, croffles (a croissant-waffle hybrid worth knowing about), salads, and pressed paninis. The coffee program uses freshly ground Italian beans, with lattes and premium matcha rounding out the café side. There’s enough on the menu to make it a regular stop, from brunch through dinner.
What’s Happening May 29
The restaurant has been open since May 4, and the grand opening celebration on May 29 brings a ribbon-cutting ceremony, a live DJ, festive in-store activities, and 100 Sweet Paris swag bag giveaways while supplies last. Download the Sweet Paris app before you go to join the Sweet Passport loyalty program and unlock your 15% discount for the day.
Sweet Paris also runs an Eat Here, Feed There program that directs a portion of proceeds toward combating hunger. The Rogers location is the first of a six-unit expansion that will bring additional Sweet Paris spots to Arkansas, Oklahoma, Texas, and Missouri in the coming years.
Visit sweetparis.com for the full menu and program details.
